Expert Law Firm Marketing Project Management
Project management for law firm branding, websites, content and marketing initiatives.
ProjectM is a marketing project management consultancy exclusively focused on helping law firms successfully plan and execute complex marketing initiatives.
For more than 25 years, ProjectM has helped law firms manage major branding, website, content and marketing projects. We provide the experienced project leadership needed to coordinate law firm leadership, marketing teams, attorneys, agencies, technology partners and other stakeholders.
Whether your law firm is rebranding, redesigning its website, developing new messaging, updating attorney biographies or coordinating a firmwide marketing initiative, ProjectM provides independent project management from planning through implementation and launch.
We help law firms get important marketing projects done—on time, on budget and with the right partners.
Representative Clients
Vedder
Rubin and Rudman
Washington Litigation Group
Gesmer Updegrove
Choate
Parker Poe
Sterne Kessler
Coughlin Midlidge
Larkins Vacura
Ball Janik
Tonkon Torp
Trenam Simmons
Hall Maines
ROIG Lawyers
Workman Nydegger
Marger Johnson
What We Do For Law Firms
Websites
A law firm website redesign involves much more than selecting a web design agency. ProjectM manages the process from partner selection and strategy through content, technology, implementation and launch.
We coordinate the attorneys, marketing professionals, leadership, designers, developers and technology partners involved in the project, keeping the initiative moving toward a successful launch
Branding & Messaging
A law firm rebrand requires alignment across leadership, attorneys, marketing and business-development teams. ProjectM manages the process of developing and implementing a new brand, from messaging and positioning through firmwide rollout.
Content & Marketing Materials
ProjectM manages the development and implementation of the content and materials law firms need to communicate consistently with clients, prospects, recruits and other audiences.
Projects may include attorney biographies, practice-area content, proposals, presentations, marketing collateral, recruiting materials, social media initiatives and other firmwide communications.
Marketing Projects We Manage
Website redesigns
Rebranding projects
Brand messaging initiatives
Attorney biography projects
Marketing content development
Website content projects
Marketing collateral
Proposal and presentation systems
Recruiting and employer-branding materials
Conference and event materials
Multi-office brand rollouts
Marketing website implementation